Gym lead generation
- every trial, challenge, and PT DM, captured + booked
Gym lead generation. AI captures trial-class, 6-week challenge, personal training consult, corporate wellness, and referral-testimonial inquiries 24/7 across Instagram, WhatsApp, Facebook Messenger, your website widget, your Seekadu Business Page, and QR codes around the studio. Qualifies fitness goals + schedule preference + injury history + experience level + budget tier, books the trial against your class schedule, sends pre-class waiver - writes to Mindbody, Glofox (ABC Glofox), TeamUp, Wodify, MotionSoft, ABC Financial with Reel-source attribution + joining-offer tag + injury flag + coach assignment. Reels-to-DM funnel automated. Live in 15 minutes.
Hackney Crossfit Box · London
Replied in 47 seconds · 22:15 Sun
Powered by seekadu
Transformation Reel DMs ghosted
Prospective members comment on a 30-day-transformation Reel at 22:14 Sunday asking 'what's the trial offer?', front desk opens the inbox at 06:30 Monday - they've already DM'd 3 other studios and walked into the bigger chain
$1.6k-$2.5k member LTV walking away
Each lost trial DM = $1,680-$2,520 lifetime membership LTV, and the referral chain + transformation testimonial that would have compounded the next Reels cycle
Corporate wellness inbound leaking through the cracks
HR / People-Ops DMs land at random hours asking about 40-employee programs at $24k-$72k/yr - replied to 3 days later, the company has already signed with the F45 down the road
PT consults mis-routed across coach DMs
Personal training inquiries land in individual coaches' phones across WhatsApp / Instagram / website - half get missed, half get mis-routed to the wrong specialty, $400-$900/mo per client lost
Trusted by businesses already using Seekadu
What a trial-to-member acquisition cycle looks like with gym lead generation on the line.
The same Instagram-Reel-driven trial inquiry arrives at the same studio. The difference is what happens between the Day 0 Reel comment and the Day 30 membership sign-up.
Without Seekadu
Reel comment → silence until Monday
Sunday 22:14 - prospect comments on a 30-day-transformation Reel: 'what's the trial offer? Looking to drop 10kg, ex-runner with a dodgy knee'. Front desk opens the inbox at 06:30 Monday. By then they've DM'd 3 other studios.
Without Seekadu
Reel comment → silence until Monday
Sunday 22:14 - prospect comments on a 30-day-transformation Reel: 'what's the trial offer? Looking to drop 10kg, ex-runner with a dodgy knee'. Front desk opens the inbox at 06:30 Monday. By then they've DM'd 3 other studios.
With Seekadu
Captured + qualified + DM opened
AI replies in 47s, qualifies fitness goal (10kg cut) + experience (ex-runner) + injury (left knee) + schedule preference, offers knee-friendly options (Low-Impact Strength Tue 18:30 / Reformer Wed 19:00), writes IG-from-transformation-Reel as the source to Mindbody.
Without Seekadu
DM goes cold mid-thread - never books
Even when someone replies, the prospect ghosts mid-conversation because the back-and-forth on schedule + parking + waiver takes 48 hours of front-desk ping-pong. The trial never lands on the calendar.
Without Seekadu
DM goes cold mid-thread - never books
Even when someone replies, the prospect ghosts mid-conversation because the back-and-forth on schedule + parking + waiver takes 48 hours of front-desk ping-pong. The trial never lands on the calendar.
With Seekadu
Trial booked + waiver sent + parking shared
AI books Low-Impact Strength Tue 18:30 against the Mindbody schedule in the same thread, sends the digital waiver, attaches parking info, tags Coach Maya. CRM record opens with Reel-source + knee-injury flag + intro-pack offer reserved.
Without Seekadu
Attended trial - then radio silence
Trial goes well but nobody follows up. By Friday the prospect's motivation has cooled, they don't book the next class, the founding-member offer expires. No testimonial captured, no referral opportunity opened.
Without Seekadu
Attended trial - then radio silence
Trial goes well but nobody follows up. By Friday the prospect's motivation has cooled, they don't book the next class, the founding-member offer expires. No testimonial captured, no referral opportunity opened.
With Seekadu
24h follow-up + intro-pack converts
AI follows up Tuesday night with a 'how did Coach Maya work the knee modifications?' check-in, captures the gut-reaction testimonial, offers the intro-pack of 4 classes at $39 + founding-member rate locked through Sunday. Prospect books Thursday + Saturday classes.
Without Seekadu
Lost mid-funnel - never signed up monthly
Without a referral capture or testimonial flow, the studio loses the compounding loop. The prospect attends 6 trial sessions, decides 'maybe later', leaves without signing up. No transformation testimonial captured for the next Reel.
Without Seekadu
Lost mid-funnel - never signed up monthly
Without a referral capture or testimonial flow, the studio loses the compounding loop. The prospect attends 6 trial sessions, decides 'maybe later', leaves without signing up. No transformation testimonial captured for the next Reel.
With Seekadu
Member signed + testimonial + 2 referrals
AI runs the 14-day intro-pack check-in, applies the founding-member $99/mo conversion offer, captures a 20s video testimonial post-conversion, opens the referral-bonus flow (1 month free per friend). 2 referrals book trials in the next 10 days.
Want this trial-to-member acquisition cycle for your studio?
What your gym lead generation actually knows about your studio.
Plug into Mindbody, Glofox (ABC Glofox), TeamUp, Wodify, MotionSoft, or ABC Financial (member database + class schedule + class-cap + billing). Gym lead generation reads your membership tier matrix, class-cap and waitlist policy, late-cancel + no-show windows, joining-offer rules (founding-member, family, intro, corporate), PT coach-match matrix by specialty, injury-history intake gate, pricing transparency rules, and corporate wellness retainer tiers - and converts every prospective-member DM across every channel into a booked, qualified, PMS-attributed trial class, 6-week challenge sign-up, PT consult, or corporate wellness lead. Never books over class-cap, never quotes corporate retainer pricing without escalation, always routes injury-flagged trials to a coach for modification briefing.
PMS integration list
Mindbody · Glofox (ABC Glofox) · TeamUp · Wodify · MotionSoft · ABC Financial. Class schedule + class-cap + waitlist + member profile live with a 30-minute cache refresh; trial bookings + 6-week challenge sign-ups + PT consults write back to the same PMS. Sits ON TOP, never replaces.
Membership tier matrix
Drop-in $25, intro-pack $99 for 6 classes, monthly unlimited $159-$199, annual unlimited $1,499, founding-member $99/mo locked, family bundle 2nd-member-half-price, corporate-employee rate -25%. Pricing transparency rule: all tiers quoted in-thread, never hidden behind a sales-call gate.
Class-cap + waitlist policy
Per-class cap (12 reformer, 16 strength, 20 spin, 24 yoga, 30 HIIT). Waitlist auto-promotes on late-cancel inside the cancellation window. AI never books a trial against a class already at cap - offers next-available slot in the same coach's schedule.
Injury-history intake
Pre-trial gate captures knee / back / shoulder / pre-natal / post-rehab flags. Surfaces to the coach 24h before the first session with modification briefing. Never offers a class with contraindicated movements (e.g. heavy spinal-loading for a flagged back injury) - always routes to a knee-friendly / back-friendly alternative.
GDPR data retention
Member health-disclosure data, PAR-Q forms, and PT injury notes follow the same retention contract as the PMS you connect. Encrypted at rest (AES-256) and in transit (TLS 1.3). DPA on Pro and Enterprise plans. Right-to-erasure honoured within 30 days via the dashboard. Conversation logs stored in your region of choice.
Seekadu AI
Trained
Membership tier matrix
Per studio
Class-cap + waitlist policy
Per class type
Injury-history intake
Pre-trial gate
Pricing transparency
All tiers in-thread
Coach-match matrix
By specialty
Languages
30+ auto-detect
GDPR data retention
DPA on Pro+
PMS write-back
Mindbody · Glofox · TeamUp
Every new-member acquisition moment - automated.
From a 22:14 Instagram transformation Reel comment to a 40-employee corporate wellness B2B inquiry to a post-trial testimonial-and-referral capture - gym lead generation handles every acquisition moment, with the PMS-aware class-cap + coach-match + joining-offer logic baked in.
A transformation Reel comment at 22:14 - captured, qualified, trial booked in 60 seconds.
A prospective member scrolls a 30-day-transformation Reel on Instagram at 22:14 Sunday, taps Message, asks 'what's the trial offer? Looking to drop 10kg before summer'. Without gym lead generation, that DM sits in the inbox until front-desk opens it at 06:30 Monday for the early class - by then they've DM'd 3 other studios and walked into the bigger chain that replied in 4 minutes. With it, the AI replies in seconds, qualifies fitness goals + schedule preference + injury history + experience level, books the trial class against your Mindbody / Glofox / TeamUp / Wodify schedule, sends pre-class waiver + parking info, and tags the lead as trial conversion in the CRM. $1,680-$2,520 lifetime membership LTV captured instead of lost - and the transformation testimonial that compounds from the next 30-day cycle.
- Captures trial-class DMs on Instagram + WhatsApp 24/7 from transformation Reels
- Qualifies fitness goals + schedule preference + injury history + experience level
- Books the trial class against your class schedule in Mindbody / Glofox / TeamUp / Wodify
- Sends pre-class waiver + parking info + first-class welcome in the same thread
- Writes the lead to your PMS with Reel name + joining-offer tag + lead-source attribution
Trial booked · Knee-history flagged · $1.6k-$2.5k LTV in pipeline · Reel-source tagged
Where does your gym lead generation live?
How gym lead generation moves trial + challenge + PT + corporate wellness capture.
Outcome ranges modelled on our pilot fitness studios and published industry benchmarks (Mindbody State of Wellness, IHRSA Health Club Consumer Report, Glofox Insights). Individual results vary.
Trial-class capture lift from Instagram + WhatsApp transformation-Reel-DM qualification vs phone + email-only handling
6-week challenge conversion lift from 18% baseline → 39% post-launch (joining-offer + injury-history qualification)
Personal-training consult-to-12-pack conversion lift from coach-match-by-specialty inbound triage
$1.6-2.5k
Median trial-class lifetime membership LTV per converted prospect
100%
Lead-source attribution captured in chat (Reel-name, WhatsApp, GBP, QR-around-studio, BNI)
<60s
Median first-DM to trial-booked time
$24-72k/yr
Median corporate wellness B2B contract revenue per 40-employee account
What fitness studios on Seekadu typically see.
Illustrative profiles modelled on real outcome ranges across our pilot boutique gyms and studios - names and exact figures composite, not individual member quotes.
Charlie Whitford
Head Coach, Hackney Crossfit Box · 320 members · London
Our transformation Reels were doing 60k views and pulling 30+ DMs a week - but we were opening the inbox at 06:30 for the early class, by which point the prospects had walked into the F45 down the road. The AI now captures every trial DM in seconds, qualifies goals + injury history + schedule, books the trial on TeamUp, sends the waiver. Trial capture up 42% - that's roughly £74k/yr in member LTV we used to lose to silence.
+42%
Trial-class capture lift
Instagram Reel-source leads
+£74k/yr
Member LTV lift
post-launch
<60s
Median DM-to-trial-booked
100%
Lead-source attribution
captured in chat
Anya Schulz
Owner, Mitte Yoga Studio · 550 members · Berlin
6-week challenge campaigns used to bury our front desk under 200 DMs we couldn't triage. The AI qualifies challenge inbound on WhatsApp + Instagram in seconds - fitness goals, readiness, injury history, founding-member offer - and books the assessment on Mindbody. Challenge-to-member conversion lifted from 18% to 39%. The pipeline is triaged when I sit down Monday - not 200 DMs to chase down.
+21pt
Challenge-to-member conversion
18% → 39%
+€52k/yr
6-week challenge revenue
post-launch
142
Qualified leads in 72h
spring campaign
0
Challenge DMs ghosted
since launch
Lucía Fernández
Founder, Salamanca Cycling · 180 members · Madrid
Boutique cycling lives or dies on class-cap and trial conversion. The AI captures every Reel comment + DM, qualifies the prospect, books the trial on Glofox, and writes the lead source to the CRM. Trial conversion up 38%, our 06:00 + 19:30 peak classes run at 96% utilization. Per-channel ROI surfaced means we know which Reels actually pay back.
+38%
Trial conversion lift
Reels-to-DM funnel
+€42k/yr
Member-LTV lift
post-launch
96%
Peak-class utilization
06:00 + 19:30
100%
Reel-source attribution
in dashboard
James Marquez
Director, Chelsea PT Studio · 780 members · NYC
PT consult inbound was scattered across DMs to individual coaches' phones - half got missed, half got mis-routed. The AI qualifies the goal + injury history + schedule + budget tier, matches the right coach by specialty, books the free consult on Mindbody. Consult-to-12-pack conversion up 38%, and the PT director sees one triaged board instead of a Slack thread of coach-handoffs.
+38%
Consult-to-12-pack conversion
post-launch
+$118k/yr
PT revenue lift
12-month run-rate
100%
Coach-match accuracy
specialty + schedule
<5min
PT inquiry response time
WhatsApp + IG
Sophie Klein
Membership Director, Wellness Collective · Multi-site UK
Corporate wellness inbound used to leak through the cracks because People-Ops DMs landed at random hours and we'd reply 3 days later. The AI captures every HR DM in seconds, qualifies employee count + budget + class format + start date, routes to our corporate sales lead with the proposal scope mapped. Corporate wellness signed-contracts up 52% YoY - and the BNI partnership inbound runs through the same flow.
+52%
Corporate wellness signed
YoY
+£186k/yr
Corporate contract revenue
post-launch
11
New corporate accounts
first 6 months
0
HR DMs dropped
since launch
Charlie Whitford
Head Coach, Hackney Crossfit Box · 320 members · London
Our transformation Reels were doing 60k views and pulling 30+ DMs a week - but we were opening the inbox at 06:30 for the early class, by which point the prospects had walked into the F45 down the road. The AI now captures every trial DM in seconds, qualifies goals + injury history + schedule, books the trial on TeamUp, sends the waiver. Trial capture up 42% - that's roughly £74k/yr in member LTV we used to lose to silence.
+42%
Trial-class capture lift
Instagram Reel-source leads
+£74k/yr
Member LTV lift
post-launch
<60s
Median DM-to-trial-booked
100%
Lead-source attribution
captured in chat
Anya Schulz
Owner, Mitte Yoga Studio · 550 members · Berlin
6-week challenge campaigns used to bury our front desk under 200 DMs we couldn't triage. The AI qualifies challenge inbound on WhatsApp + Instagram in seconds - fitness goals, readiness, injury history, founding-member offer - and books the assessment on Mindbody. Challenge-to-member conversion lifted from 18% to 39%. The pipeline is triaged when I sit down Monday - not 200 DMs to chase down.
+21pt
Challenge-to-member conversion
18% → 39%
+€52k/yr
6-week challenge revenue
post-launch
142
Qualified leads in 72h
spring campaign
0
Challenge DMs ghosted
since launch
Lucía Fernández
Founder, Salamanca Cycling · 180 members · Madrid
Boutique cycling lives or dies on class-cap and trial conversion. The AI captures every Reel comment + DM, qualifies the prospect, books the trial on Glofox, and writes the lead source to the CRM. Trial conversion up 38%, our 06:00 + 19:30 peak classes run at 96% utilization. Per-channel ROI surfaced means we know which Reels actually pay back.
+38%
Trial conversion lift
Reels-to-DM funnel
+€42k/yr
Member-LTV lift
post-launch
96%
Peak-class utilization
06:00 + 19:30
100%
Reel-source attribution
in dashboard
James Marquez
Director, Chelsea PT Studio · 780 members · NYC
PT consult inbound was scattered across DMs to individual coaches' phones - half got missed, half got mis-routed. The AI qualifies the goal + injury history + schedule + budget tier, matches the right coach by specialty, books the free consult on Mindbody. Consult-to-12-pack conversion up 38%, and the PT director sees one triaged board instead of a Slack thread of coach-handoffs.
+38%
Consult-to-12-pack conversion
post-launch
+$118k/yr
PT revenue lift
12-month run-rate
100%
Coach-match accuracy
specialty + schedule
<5min
PT inquiry response time
WhatsApp + IG
Sophie Klein
Membership Director, Wellness Collective · Multi-site UK
Corporate wellness inbound used to leak through the cracks because People-Ops DMs landed at random hours and we'd reply 3 days later. The AI captures every HR DM in seconds, qualifies employee count + budget + class format + start date, routes to our corporate sales lead with the proposal scope mapped. Corporate wellness signed-contracts up 52% YoY - and the BNI partnership inbound runs through the same flow.
+52%
Corporate wellness signed
YoY
+£186k/yr
Corporate contract revenue
post-launch
11
New corporate accounts
first 6 months
0
HR DMs dropped
since launch
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Gym new-member acquisition questions, answered.
Everything studio owners + head coaches + membership directors + corporate sales leads ask before switching on gym lead generation.
Book a demo for your studio →Every trial DM, captured. Every 6-week challenge inquiry, qualified. Every PT consult, coach-matched. Every corporate wellness lead, triaged.
For boutique gym + studio operators juggling 200-1,000 members across class schedules - Gym lead generation. AI captures trial-class, 6-week challenge, personal training consult, corporate wellness, and referral-testimonial inquiries 24/7 across Instagram, WhatsApp, Facebook Messenger, your website widget, your Seekadu Business Page, and QR codes around the studio. Qualifies fitness goals + schedule preference + injury history + experience level + budget tier, books the trial against your class schedule, sends pre-class waiver - writes to Mindbody, Glofox (ABC Glofox), TeamUp, Wodify, MotionSoft, ABC Financial with Reel-source attribution + joining-offer tag + injury flag + coach assignment. Reels-to-DM funnel automated. GDPR DPA on Pro and Enterprise plans. Live in 15 minutes.
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